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Social Media Tools For Publishing Professionals

12 March 2009

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Social Media Tools For Publishing Professionals

Today I had the opportunity to give a crash course in social media to a group of publishing colleagues at Wiley’s European headquarters. The talk was only an hour, so we covered a lot of ground quickly with hopes that everyone could pick up at least one tool they could put to use right away. [...]

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Interesting Twitter Strategy from Chelsea Green Publishers

18 February 2009

7 Comments

Interesting Twitter Strategy from Chelsea Green Publishers

I witnessed an interesting use of Twitter today by  Chelsea Green Publishers who promoted their website and books with a very simple contest. The premise was very straight forward - tweet about a book from their website that you would like to read. The 10th person to tweet a book wins the book tweeted. Free book, [...]

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Of Wine and Bullhorns - Social Media for Authors and Publishers

18 December 2008

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Full credit for the idea behind both the headline and content of this post is owed to (soon to be) Wiley Author Chris Brogan. This week I attended Chris’s Social Media For Publishers webinar presented by O’Reilly Tools of Change (TOC) which was packed full of really good advice for not only publishers, but authors [...]

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